

SJtoday Instagram work
A big proponent to SJtoday's >6,000% growth was reels. Coming into the role, I was a novice. After two years with the company, I learned how to diversify my video content utilizing applications such as CapCut, Canva, and in-app programs through Instagram + TikTok. I'm still learning, but many of the examples were made during my time managing this account solo.
From January 2023 to February 2024, @thesjtoday reached 5.7 million people and grew from 820 followers to 52,800 followers (6,314% growth).
This is my first experience flexing my creative muscles at a technical consulting company. They hired me on with measurable tasks: Revamp their outdated website, elevate their LinkedIn social presence, and showcase the work and wins they have accomplished.